This weekend I attended Generation Beauty, an event put on by YouTube legend Michelle Phan’s company, Ipsy. This event isn’t exclusive, everyone is welcome…whether you’re a beauty junkie, expert, YouTuber, or a viewer, you will have a blast! I mainly attended to meet some new YouTube friends, but I wound up with a lot more than that…I met a viewer, saw some old friends, and even met some of my favorite YouTubers to watch!
I did want to mention IMATS for a minute and explain how different these two events are. IMATS is a makeup artist trade show that I’ve attended for the past 5 years- over the years it has gotten more and more packed with YouTubers, much to the dismay of real makeup artists…and I don’t blame them! GenBeauty is similar to IMATS, but it’s for all beauty fans, with a bit of a focus on beauty bloggers, vloggers, and readers/viewers. I felt like there were a lot less people that I was expecting, since I’m used to IMATS, but it made it a lot less hectic. At IMATS, you pay to buy products at a cheaper price, but here, you pay and end up with a lot of beauty products, all for free!
I didn’t want to write too much about GenBeauty, because my vlog (above) really shows what goes on there…so get to watching & commenting…and I hope to see you at GenBeauty 2014, because I won’t be missing it!
I was lucky to receive a ticket from Proactiv, so I did get in for free, but the amount of fun I had was priceless!
[…] Orange Blossom fragrance, because I love orange blossom scents, but when I saw their booth at Generation Beauty, I headed straight for the lilac! The lilac scent has notes of magnolia leaves, heliotrope, ylang […]